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Wildest Dream: What Taylor Swift Means To Her Chinese Fans
Five Chinese “Swifties” explain how they fell in love with the American popstar, and what she taught them about life

How (Not) to Handle a PR Crisis in Chinese
A language guide to how Chinese celebrities and companies handle public relations crises...and often make them worse

Can Chinese Fans Win the War Against Ticket Scalpers?
Despite fan boycotts and government crackdowns, China’s ticket scalpers continue to turn profits with high prices

Desperate Illiterates: How Chinese Netizens Rip Celebrities for Their Ignorance
Chinese netizens are ripping a new generation of young celebrities to shreds for their less-than-stellar performances in various interviews

Tough Times for China’s Boys’ Love Lovers
How the blacklisting of one popular online forum left droves of Chinese fans of queer fan fiction without a ”home”

Is China’s Boy Band Boom Over?
Ten years ago, TFBoys spurred a boom in Chinese boy bands. But now fan fatigue, investor apathy, and the pandemic threaten to burst the pop star bubble.

Netizen Takes on Fallen Celebs
When police detained Li Yifeng, his fans took to social media to vent

Where Are They Now: The People Who Went Viral
From the “zipline girl” to the ex-thief with a catchphrase, here’s what happened to the ordinary people who became overnight sensations in the last 30 years

The Top Brand Scandals of 2021
Sexist, discriminatory, and dishonest brands that met the wrath of Chinese consumers this year

The Murky Management Companies Behind China’s Biggest Internet Stars
Li Ziqi, one of China’s most popular vloggers, has fallen out with her management company—what does that mean for the industry?
